No More Rasslin’ on WHAS: 1953

A few months ago I posted a story here about how WHAS began broadcasting live wrestling from the Columbia Gym in Louisville. The show went on the air in the spring of 1950 and was abruptly canceled in September of 1953. Turns out there was a reason for the show’s sudden disappearance.

The weekly wrestling program presented by the Allen Athletic Club was the highest rated show in the Louisville television market, much to the delight of sponsor Fehr’s Brewery and much to the dismay of the so-called defenders of good taste. Those who longed to see the show yanked from the air got their wish thanks to an on-air interview not with a wrestler, but with a fan.

WHAS sports director Jimmy Finegan, who called the action during the weekly program, would interview fans about the action in between bouts. One week, a fan who was upset over the actions of a negligent referee became a little too colorful with his language, and as it turns out… that was that.

The Allen Athletic Club had a brief run on WAVE-TV a few years later when they ran on Friday nights, but it only lasted a few months. One of the aforementioned defenders of good taste wrote a scathing article for the Courier-Journal in 1961, celebrating the demise of professional wrestling on the local air waves so many years before. Little did he know that Memphis would come to town nine years later, making live and televised wrestling bigger than ever in the River City.

Incidentally, Fehr’s Beer is poised to make a comeback in the Louisville area just a few weeks from now. A recent post on their Facebook page promised that the first batch of Fehr’s XL, made from the original recipe, will be available shortly after Thanksgiving.

You can read the original story about wrestling on WHAS by clicking here.